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Multi-Provider SMS Gateway Hub — One Odoo SMS framework routing through Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign  — 1/1Illustrative preview

One Odoo SMS framework routing through Twilio, Vonage,

Plivo, MessageBird, Telnyx, TeleSign & D7 with failover and least-cost routing.

What is Multi-Provider SMS Gateway Hub?

One Odoo SMS framework routing through Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign & D7 with failover and least-cost routing. Built to order by ECOSIRE for Odoo 17, 18, 19 — indicative price from $999.00 USD; request a quote for a scoped proposal.

Key Features

Pluggable provider framework — each gateway (Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign, D7) is a self-contained `sms.gateway.provider` record with its own REST adapter, so new providers drop in without touching core dispatch code
Automatic failover: if the primary gateway returns an error, times out, or its balance hits zero, the routing engine retries the same message through the next healthy provider in priority order
Least-cost routing — a `sms.gateway.route` rate table matches the destination country/prefix and selects the cheapest eligible provider per message, logging the chosen route and unit cost
Per-country sender ID configuration: alphanumeric or numeric sender IDs mapped by destination (e.g. branded ID for UAE, long code for US) to satisfy each country's registration rules
Unified template layer built on Odoo's `sms.template` with placeholder rendering, so the same message body works no matter which gateway ultimately sends it
Consolidated delivery log (`sms.gateway.log`) capturing provider, route, cost, segment count, status, provider message ID, and error reason for every single outbound SMS
Delivery Report Receivers (DLR) — inbound webhook controllers per provider update each log line to delivered / failed / undelivered as callbacks arrive
Bulk SMS groups: build recipient sets from `res.partner` tags, list filters, or CRM segments and blast through the same routed pipeline
Scheduled sending via `ir.cron` — queue a campaign for a future date/time and per-country quiet-hour windows so messages land at an acceptable local time
Computed health metrics per provider using `@api.depends`: rolling success rate, live account balance, and last-error timestamp surfaced on a routing dashboard
Automatic message segmentation with GSM-7 vs UCS-2 detection so multi-part and Unicode messages are counted and costed correctly before dispatch
Transparent interception at the `sms.api` layer — existing automated actions, marketing SMS, and OTP flows route through the hub with no reconfiguration
Rate limiting and retry backoff per provider to respect each gateway's throughput caps and avoid 429 lockouts
Security via `ir.model.access.csv` + record rules: only the SMS Administrator group can view or edit API credentials; agents get read-only log access
XML-RPC / JSON-RPC endpoint so external apps (or another Odoo instance) can enqueue messages into the routing engine programmatically
Optional cost-cap and budget alerts that pause a route or notify an administrator when a provider's spend crosses a threshold

Built to order, done for you

No DIY setup — a working app, built, installed and supported by ECOSIRE.

  1. 1

    You order

    Start with a one-time build price. We scope it with you at kickoff.

  2. 2

    We build & install

    ECOSIRE builds, configures and installs it on your Odoo.

  3. 3

    Go live + support

    You go live in about one working week, with two weeks of go-live support. Defects in the code we deliver are fixed free of charge.

Technical Specifications

Odoo Compatibility
Odoo 17, Odoo 18, Odoo 19
Editions
Enterprise & Community
License
Licence confirmation required
Python Requirement
Python 3.10+
Database
PostgreSQL 12+

About this Product

Odoo's native SMS gateway is single-provider by design: one IAP account, one route, one point of failure. If your primary provider throttles you, blocks a destination country, or has an outage, your OTPs, order alerts, and marketing blasts simply stop — and there is no built-in way to fall back or shop for a cheaper route per destination.

Multi-Provider SMS Gateway Hub replaces that single lane with a pluggable routing framework. ECOSIRE builds a custom Odoo module (sms_gateway_hub) that introduces a provider-abstraction layer on top of Odoo's sms.sms / sms.api stack, so every outbound message — transactional or bulk — is dispatched through a routing engine that evaluates health, cost, and per-country rules before it picks a gateway. Seven providers ship connected out of the box: Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign, and D7, each implemented as a discrete sms.gateway.provider record with its own credentials, sender IDs, and REST adapter.

This is not an off-the-shelf apps.odoo.com download. It is a BUILD-TO-ORDER engagement: ECOSIRE scopes your provider mix, sender-ID and country requirements, and your existing SMS touchpoints, then builds, installs, and hands over a production-ready module tuned to your Odoo database. Typical delivery is one working week depending on the number of gateways and any custom triggers you need wired in.

Architecturally the module is idiomatic Odoo. New models (sms.gateway.provider, sms.gateway.route, sms.gateway.log, sms.gateway.template) are declared with models.Model; computed fields such as live balance and rolling success rate use @api.depends; access is locked down with ir.model.access.csv plus record rules so only SMS administrators can edit credentials while agents can only read logs. Backend screens are standard XML/OWL views with a routing dashboard, and delivery reports render through QWeb. Because dispatch is intercepted at the sms.api layer, every existing SMS trigger you already use — automated actions, marketing SMS campaigns, portal OTP, sale/invoice confirmations — starts flowing through the hub with zero changes to those flows. An XML-RPC/JSON-RPC surface lets external systems queue messages into the same routing engine.

The result: provider redundancy so a single outage never silences you, least-cost routing so you stop overpaying on international traffic, and one unified template and log layer so compliance and support finally see every message in one place. Works on Odoo 17, 18, and 19, Community or Enterprise.

What you get

  • Complete custom Odoo module `sms_gateway_hub` (source code) compatible with your Odoo 17, 18, or 19 database, Community or Enterprise
  • Seven pre-built, connected provider adapters — Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign, D7 — configured with your live credentials and sender IDs
  • Configured routing engine: priority/failover order and a least-cost rate table populated for your target destination countries
  • Per-country sender ID map set up and, where we can, registered/validated against each provider's requirements
  • Installation and deployment onto your server or Odoo.sh, plus a smoke-tested go-live with real test sends across each gateway
  • Admin documentation and a runbook: how to add a provider, edit routes, read the delivery log, and interpret failover behaviour
  • A live handover training session (screen-share) for your admin and support team, with the recording
  • A defined post-go-live support window for bug fixes, provider-credential adjustments, and Odoo minor-version compatibility

Who this is for

Global operations / IT lead

Runs Odoo across multiple countries and cannot afford OTPs and order alerts going dark when one SMS provider throttles or has an outage. Wants provider redundancy and a single place to see every message's delivery status.

Growth / marketing manager

Sends bulk promotional and lifecycle SMS at scale and is tired of overpaying on international routes. Wants least-cost routing, scheduled campaigns with quiet-hour windows, and per-country sender IDs that actually get delivered.

Fintech / high-volume transactional sender

Depends on SMS OTP and fraud alerts where a failed message is a lost login or a security gap. Needs automatic failover, DLR-backed proof of delivery, and rate-limit-aware dispatch that keeps transactional traffic flowing.

How Multi-Provider SMS Gateway Hub Compares

CriterionECOSIRECustom BuildCompetitorOdoo Native
Multiple SMS providers in one systemSeven providers connected, add more anytimeWhatever you pay to build, one at a timeUsually one provider per appSingle IAP provider only
Automatic failover on outage or throttleYes — auto-retry via next healthy gatewayOnly if explicitly builtRare — no cross-provider fallbackNo — message just fails
Least-cost routing per destination countryYes — rate table picks cheapest eligible routePossible but expensive to buildNoNo
Per-country sender ID configurationYes — mapped and registered per destinationDepends on scopeLimited to that provider's optionsBasic, single provider
Unified template & delivery log across providersYes — one log, one template layer, with DLRYou build and maintain itPer-app, not consolidatedBasic SMS log, no routing/cost detail
Works on existing Odoo SMS triggers with no reconfigYes — intercepts at sms.api layerDepends on implementationVaries; often needs rewiringN/A — it is the native trigger
XML-RPC / JSON-RPC access for external systemsYesOnly if builtRareGeneric Odoo RPC, no routing logic
Odoo 17 / 18 / 19, Community & EnterpriseAll three versions, both editionsWhatever you targetVaries by listingCore feature, all versions
Ownership, support & documented handoverFull source + runbook + support windowYou own it but self-supportVendor-locked, ticket supportOdoo standard support only

Frequently Asked Questions about Multi-Provider SMS Gateway Hub

How long until it's live, and what's the process?

This is a build-to-order module, not an instant download. Typical lead time is one working week from kickoff, depending on how many gateways you use and whether you need custom triggers wired in. The process: (1) a scoping call to confirm your provider mix, target countries, and sender-ID needs; (2) ECOSIRE builds `sms_gateway_hub` against your Odoo version; (3) we install it on your server or Odoo.sh and run real test sends through each gateway; (4) go-live plus a handover training session. You never receive a half-built module — we deploy a tested, production-ready system.

What do support and updates look like after go-live?

Every engagement includes a defined post-go-live support window covering bug fixes, provider-credential adjustments, and compatibility with Odoo minor-version updates on your installed major version (17, 18, or 19). Within that window we fix defects at no extra charge. After it ends, you can move onto an ongoing ECOSIRE support and maintenance plan, or take the source code and self-maintain — the module is yours, fully commented, and documented with a runbook.

Do I need Odoo Enterprise, or does this work on Community?

It works on both Community and Enterprise, on Odoo 17, 18, and 19. The hub sits on top of Odoo's standard `sms.sms` / `sms.api` framework, which exists in Community, so you are not forced onto Enterprise. If you use Enterprise-only features like Marketing SMS campaigns, those route through the hub automatically as well.

Will my existing SMS flows keep working, or do I have to reconfigure everything?

They keep working. Because dispatch is intercepted at the `sms.api` layer, every SMS you already trigger — automated actions, portal OTP, sale/invoice confirmations, marketing SMS — starts flowing through the routing engine with no changes to those flows. You configure providers and routes once; the rest of Odoo doesn't know or care which gateway ultimately sends the message.

How does failover and least-cost routing actually decide which provider to use?

For each message, the routing engine matches the destination country/prefix against your `sms.gateway.route` rate table to find eligible providers, then picks by your chosen strategy — lowest cost, or strict priority. If the selected gateway errors, times out, or is out of balance, the message is automatically retried through the next healthy provider. Every decision (chosen provider, route, unit cost, and any failover) is written to the delivery log so you can audit exactly what happened.

Can other systems send SMS through the hub, not just Odoo?

Yes. The module exposes an XML-RPC / JSON-RPC endpoint so external applications — or a second Odoo instance — can enqueue messages into the same routing engine. They get the same failover, least-cost routing, and unified logging without needing to integrate with any individual provider's API directly.

Can you add a provider that isn't in the default seven?

Yes. The provider layer is deliberately pluggable — each gateway is an independent adapter record. If you need a regional aggregator or an in-house SMPP route in addition to Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign, and D7, we scope and build that adapter as part of the engagement or as a follow-up. Tell us during scoping and we'll price it in.

Request a quote

Multi-Provider SMS Gateway Hub

One Odoo SMS framework routing through Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign & D7 with failover and least-cost routing.

  • Pluggable provider framework — each gateway (Twilio, Vonage, Plivo, MessageBird, Telnyx, TeleSign, D7) is a self-contained `sms.gateway.provider` record with its own REST adapter, so new providers drop in without touching core dispatch code
  • Automatic failover: if the primary gateway returns an error, times out, or its balance hits zero, the routing engine retries the same message through the next healthy provider in priority order
  • Least-cost routing — a `sms.gateway.route` rate table matches the destination country/prefix and selects the cheapest eligible provider per message, logging the chosen route and unit cost
  • Per-country sender ID configuration: alphanumeric or numeric sender IDs mapped by destination (e.g. branded ID for UAE, long code for US) to satisfy each country's registration rules

Request a Quotation

Tell us about your Multi-Provider SMS Gateway Hub requirements and we'll send pricing, licensing options and a tailored proposal — usually within one business day.

No payment now. This sends a quote request to our team — we'll follow up by email with pricing and next steps.