Newsletter Popup & Exit-Intent Lead Capture

Key Features

Exit-intent trigger that fires when the cursor moves toward the browser chrome to leave the page, with a configurable re-show cooldown stored in localStorage

Scroll-percentage, time-delay, and page-load triggers, each independently enable-able per popup campaign

20-30+ responsive, theme-able popup templates rendered via Magento UI components and Knockout/RequireJS, mobile and RTL friendly

Auto-generated single-use coupon on signup using Magento's SalesRule CouponGenerator, delivered through native transactional email templates

ESP synchronization connectors for Mailchimp, Klaviyo, and comparable providers, mapping subscribers and tags via their REST APIs

Display rules by CMS page, category, customer segment, store view, customer group, and device, evaluated server-side

Admin configuration under Stores -> Configuration with ACL resources so you control which roles can manage campaigns

Non-blocking ESP sync through Magento Message Queue and cron, so a slow third-party API never delays page render or checkout

Frequency capping and per-visitor suppression (already-subscribed, recently-closed) to avoid annoying repeat visitors

Newsletter double opt-in support honouring Magento's existing subscription confirmation flow and GDPR consent capture

Cached config endpoint and deferred JS so popups add minimal weight to Core Web Vitals / Lighthouse

REST and GraphQL endpoints exposing the capture logic for headless / PWA Studio storefronts

Per-campaign analytics hooks (impressions, conversions) you can pipe to GA4 or your existing data layer

Compatible with Magento Open Source and Adobe Commerce (including B2B and multi-store / multi-website setups)

Built to order, done for you

No DIY setup — a working app, built, installed and supported by ECOSIRE.

You order

Start with a one-time build price. We scope it with you at kickoff.

We build & install

ECOSIRE builds, configures and installs it on your Magento 2.

Go live + support

You go live in about 2–4 weeks, with a post-launch support window.

About this Product

Newsletter Popup & Exit-Intent Lead Capture is a build-to-order Magento 2 extension that turns first-time, bounce-prone visitors into newsletter subscribers — and rewards them instantly with a coupon. This is not an instant Adobe Commerce Marketplace download. ECOSIRE builds, installs, and configures the module directly on your Magento Open Source or Adobe Commerce store, then supports it.

The extension ships as a proper module under app/code/Ecosire/NewsletterPopup, registered via registration.php and module.xml. Popups are driven by a lightweight RequireJS front-end component that listens for exit-intent (mouse-leave toward the browser chrome), scroll-percentage, time-delay, and page-load triggers. Display rules — by CMS page, category, customer segment, store view, and device — are evaluated server-side and exposed through a cached config endpoint so the storefront stays fast.

On signup, an observer on the newsletter_subscriber_save_after event (or a dedicated controller) creates the subscriber and, optionally, generates a single-use SalesRule coupon via Magento's \Magento\SalesRule\Model\CouponGenerator — emailed through Magento's transactional templates. Subscribers sync to your ESP (Mailchimp, Klaviyo, and similar) through a configurable connector built on Magento's HTTP client and queued via Message Queue / cron so a slow API never blocks checkout or page render.

Everything is admin-managed: a dedicated config section under Stores → Configuration, ACL-gated admin controllers (Ecosire_NewsletterPopup::manage), and 20–30+ responsive templates you can theme. Service contracts and DI (di.xml) keep it upgrade-safe; the same capture logic is reachable over REST/GraphQL for headless (PWA Studio) storefronts. You own the code after delivery — no per-seat SaaS fee, no external popup script slowing your Core Web Vitals.

What you get

A custom Magento 2 module (Ecosire_NewsletterPopup) installed under app/code on your Open Source or Adobe Commerce instance

Installation and configuration on your environment: setup:upgrade, di:compile, static content deploy, and cache flush performed by ECOSIRE

Your chosen popup templates themed to match your storefront's branding (fonts, colours, logo)

Configured triggers, display rules, and coupon/SalesRule setup for your initial campaigns

One ESP integration wired and tested (Mailchimp, Klaviyo, or equivalent) with API credentials you provide

Admin user guide plus a short handover walkthrough covering campaign creation and reporting

Source code ownership and a composer-installable package so the module survives future Magento upgrades

A post-deployment smoke test on staging (and production) verifying triggers, coupon issuance, and ESP sync

Who this is for

Growth / Email Marketer

Owns top-of-funnel list growth and wants exit-intent and scroll-triggered popups with instant coupon rewards, without filing a dev ticket for every campaign change.

Ecommerce Manager

Cares about reducing first-visit bounce and proving subscriber-to-revenue impact, while keeping the storefront fast and on-brand.

Magento Developer / Agency Lead

Wants a clean, upgrade-safe module under app/code (proper DI, observers, service contracts) rather than a heavy SaaS script bolted onto the theme, and needs REST/GraphQL access for a headless build.

How Newsletter Popup & Exit-Intent Lead Capture Compares

Criterion	ECOSIRE	Custom Build	Competitor
Behaviour triggers (exit-intent, scroll %, time-delay)	Included	Partial support	Included
Auto-generated coupon reward via native SalesRule engine	Included	Partial support	Partial support
Direct ESP sync (Mailchimp, Klaviyo) with queue/cron	Included	Partial support	Included
Display rules by page, segment, device, store view	Included	Partial support	Partial support
Built, installed & supported on your store by the vendor	Included	Partial support	Not included
Source code ownership, no per-seat SaaS fee	Included	Included	Partial support
Tailored to your exact templates & branding out of the box	Included	Included	Not included
REST / GraphQL access for headless (PWA Studio)	Partial support	Partial support	Partial support

Frequently Asked Questions about Newsletter Popup & Exit-Intent Lead Capture

Is this an instant download from the Adobe Commerce Marketplace?

No. This is a build-to-order extension. ECOSIRE builds the module to your requirements and installs it directly on your Magento 2 / Adobe Commerce store. There is no automated Marketplace checkout or self-service download link for this product.

How long does delivery take?

Typical delivery is about 1 to 2 weeks from kickoff, depending on how many popup templates, triggers, and the specific ESP integration you need. We confirm a firm timeline after a short scoping call and install on your staging environment first before going live.

What ongoing support and updates do I get?

The build includes a warranty period for bug fixes after go-live, and you own the source code. Beyond that, we offer optional support and maintenance to keep the module compatible with new Magento / Adobe Commerce releases and to handle new campaigns or ESP changes. We will quote that separately based on your needs.

Will it work with Adobe Commerce as well as Magento Open Source?

Yes. The module targets both editions and respects multi-store, multi-website, and customer-segment features. On Adobe Commerce we can hook into native Customer Segments for display rules; on Open Source we provide equivalent rule logic since segments are an Adobe Commerce-only feature.

Does adding popups hurt my site speed or SEO?

We build it to minimise impact: configuration is cached and served from a lightweight endpoint, the JavaScript is deferred and loaded via RequireJS, and there is no external SaaS script. We also respect intrusive-interstitial guidelines so popups do not block content on mobile in ways that harm rankings.

Can it integrate with my existing ESP and coupon rules?

Yes. We connect to Mailchimp, Klaviyo, or a comparable provider using your API credentials, and coupons are generated through Magento's native SalesRule engine so they respect your existing cart price rules, usage limits, and expiry settings.