Quick facts
- Price
- $199.00 USD
- dynamics_365_business_central versions
- —
- Setup time
- 30 min
- License
- One-time perpetual
- Languages
- 11 languages
One-time Purchase
Web-to-Lead Forms for Dynamics 365
A build-to-order Business Central extension that captures inbound web form and landing-page submissions straight into Dynamics 365 as deduplicated, routed leads — with UTM capture, spam protection and auto-responders. Built, installed as a per-tenant AL extension, and supported by ECOSIRE.
$199.00USD
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Key Features
Drag-and-drop form and landing-page builder with branded templates, multi-step forms and conditional fields
Direct Lead and Contact creation in Business Central via the REST/OData v4 API — no CSV import or re-keying
AL table and page extensions add web-capture fields (source, score, consent, landing page) to your Contact/Lead records
Configurable deduplication on email, phone or company name before any record is written
Spam protection: CAPTCHA, honeypot field, rate limiting and optional domain/disposable-email blocklists
Hidden UTM capture (source, medium, campaign, term, content) plus referrer URL, page URL and IP for full attribution
Event-subscriber-driven lead routing: round-robin, territory, product-line or owner-assignment rules
Auto-responder confirmation email sent via Job Queue using your Microsoft 365 / SMTP connector and BC email templates
Embeddable script snippet and hosted landing pages — drop into any CMS, WordPress, or static site
GDPR-friendly consent checkbox and timestamp stored on the record for compliance audit trails
Optional Dataverse / Dynamics 365 CE sync so captured leads appear on the Power Platform side
Dedicated permission set and secured API access so the ingestion endpoint is least-privilege and tenant-scoped
About this Product
Most marketing teams capture web leads in a disconnected form tool and then re-key (or CSV-import) them into Dynamics 365 — losing source data, creating duplicates, and delaying follow-up. Web-to-Lead Forms for Dynamics 365 closes that gap natively inside Business Central.
Why Choose Web-to-Lead Forms for Dynamics 365
Drag-and-drop form and landing-page builder with branded templates, multi-step forms and conditional fields
Direct Lead and Contact creation in Business Central via the REST/OData v4 API — no CSV import or re-keying
AL table and page extensions add web-capture fields (source, score, consent, landing page) to your Contact/Lead records
Configurable deduplication on email, phone or company name before any record is written
Spam protection: CAPTCHA, honeypot field, rate limiting and optional domain/disposable-email blocklists
Hidden UTM capture (source, medium, campaign, term, content) plus referrer URL, page URL and IP for full attribution
ECOSIRE builds this as a per-tenant AL extension installed directly on your Business Central environment. It ships a drag-and-drop form and landing-page builder whose published forms post submissions to a secured ingestion endpoint backed by the Business Central REST/OData v4 API. Each submission is validated, dedup-checked and written via AL table and page extensions to your Contact and Lead/Opportunity records — no middleware, no re-keying.
Behind the scenes, AL event subscribers fire on insert to run routing rules (round-robin, territory, or product-line), a Job Queue entry handles auto-responder email through your configured SMTP/Microsoft 365 connector, and hidden fields capture UTM source/medium/campaign, referrer, page URL and IP. Spam is filtered with configurable CAPTCHA, honeypot and rate-limit checks before any record is created. For teams running Dataverse / Dynamics 365 CE alongside Business Central, ECOSIRE can extend the integration so leads also surface in the Power Platform side via the standard BC–Dataverse virtual table sync.
Because it is build-to-order, the extension is scoped to your fields, your routing logic and your permission sets — then installed, smoke-tested and handed over with documentation. This is not an instant AppSource download; it is a custom extension delivered with an honest lead time, and ECOSIRE supports and updates it as Business Central moves through its semi-annual release waves.
What you get
- A per-tenant Business Central AL extension (.app) built to your field map, routing rules and branding, installed on your sandbox then production environment
- Form/landing-page builder configured with your initial set of forms plus the embeddable snippet and hosted page URLs
- AL table/page extensions, event subscribers, Job Queue setup and a dedicated permission set deployed and assigned
- Secured REST/OData ingestion endpoint with CAPTCHA/honeypot/rate-limit and dedup rules configured to your data
- UTM and attribution field mapping wired into your Contact/Lead pages, plus optional Dataverse sync configuration
- Auto-responder email template(s) and confirmation flow connected to your Microsoft 365 / SMTP connector
- Admin and marketer documentation (setup, form creation, routing config) plus a recorded handover walkthrough
- Post-go-live support window and a maintenance path for Business Central release-wave compatibility
Who this is for
Inbound Marketing Manager
Owns campaigns and landing pages and needs every web submission to land in Dynamics 365 with full UTM attribution and instant auto-responders — without exporting CSVs or paying for a separate form tool that doesn't talk to BC.
Sales Operations / CRM Admin
Responsible for lead quality and routing in Business Central. Wants deduplication, consistent owner assignment and a least-privilege API surface, all enforced inside the ERP rather than in a third-party app.
Business Central Functional Consultant / IT Lead
Evaluates how new capability is delivered. Prefers a clean per-tenant AL extension with proper permission sets and event subscribers over brittle Power Automate glue, and wants a partner who supports it across release waves.
Installation overview
Download from ECOSIRE
Buy the license on ecosire.com and download the Web-to-Lead Forms for Dynamics 365 module ZIP from your account dashboard.
Upload to Odoo
Extract the ZIP into your Odoo custom addons folder on the server (or upload via Apps > Install from file on Odoo.sh / runbot).
Install the module
Activate Developer Mode, open Apps, click Update Apps List, search for Web-to-Lead Forms for Dynamics 365, and press Install.
Configure settings
Open the new menu, paste your ECOSIRE license key, connect any external credentials (Shopify, Amazon, Stripe, etc.), and save.
Verify & go live
Run the built-in connection test, sync your first 10 records, and schedule the recurring cron. Contact support if anything fails.
How Web-to-Lead Forms for Dynamics 365 Compares
| Criterion | ECOSIRE | Custom Build | Competitor | Odoo Native |
|---|---|---|---|---|
| Leads written directly into Business Central (no CSV/re-keying) | ||||
| Drag-and-drop form & landing-page builder | ||||
| Hidden UTM / source attribution capture | ||||
| Event-subscriber lead routing & deduplication | ||||
| Scoped to your fields, branding & permission sets | ||||
| Optional Dataverse / Dynamics 365 CE sync | ||||
| Installed & supported across BC release waves by the vendor | ||||
| No separate subscription / per-form recurring fee |
Frequently Asked Questions about Web-to-Lead Forms for Dynamics 365
+How long does delivery take, and what does the process look like?
Typical lead time is 2 to 4 weeks depending on how many forms, routing rules and custom fields you need, plus whether Dataverse sync is in scope. After a short scoping call we confirm your field map and routing logic, build the AL extension, deploy it to your Business Central sandbox for you to test, then install on production with a smoke test and handover. It is build-to-order and custom-installed — not an instant AppSource download.
+Is this published on Microsoft AppSource, or installed directly on our tenant?
It is installed directly on your Business Central environment as a per-tenant extension (a private .app), not a public AppSource listing. That lets us scope it exactly to your fields, routing and branding. It deploys to your sandbox first, then production, like any per-tenant extension.
+What happens to ongoing support and Business Central updates?
Every build includes a post-go-live support window for fixes and questions. Because Business Central ships semi-annual release waves, we offer a maintenance path that keeps the extension compatible as your environment is upgraded — including recompiling against new runtime versions and adjusting for any breaking platform changes. You are never left with an unsupported extension.
+Will it create duplicate leads if the same person submits twice?
No. Deduplication runs before any record is written. We configure the match key (email, phone, company, or a combination) to your data. On a match the submission can update the existing Contact/Lead, log a new activity, or be flagged for review — your choice during scoping.
+Can captured leads also appear in our Dynamics 365 CE / Dataverse environment?
Yes, if you run Dynamics 365 CE alongside Business Central we can extend the integration so captured leads sync to Dataverse using the standard BC–Dataverse connection, surfacing them on the Power Platform side. This is an optional add-on scoped during the build.
Why Customers Trust ECOSIRE
SOC 2 Aligned
GDPR Compliant
Secure Stripe Payment
30-Day Money Back
Lifetime Updates
LGPL-3.0 License
Related Modules
Request a quote
Web-to-Lead Forms for Dynamics 365
A build-to-order Business Central extension that captures inbound web form and landing-page submissions straight into Dynamics 365 as deduplicated, routed leads — with UTM capture, spam protection and auto-responders. Built, installed as a per-tenant AL extension, and supported by ECOSIRE.
- Drag-and-drop form and landing-page builder with branded templates, multi-step forms and conditional fields
- Direct Lead and Contact creation in Business Central via the REST/OData v4 API — no CSV import or re-keying
- AL table and page extensions add web-capture fields (source, score, consent, landing page) to your Contact/Lead records
- Configurable deduplication on email, phone or company name before any record is written