Quick facts
- Price
- $249.00 USD
- shopify versions
- —
- Setup time
- 20 min
- License
- One-time perpetual
- Languages
- 11 languages
One-time Purchase
Instagram & Facebook DM Marketing Automation
A custom-built Shopify app that turns Instagram and Facebook comments, story replies and keywords into automated DM funnels that recommend real products and drive checkout. Built, installed and supported by ECOSIRE.
$249.00USD
No payment now. This sends a quote request to our team — we'll follow up by email with pricing and next steps.
Key Features
Comment-to-DM automation: trigger a private message when followers comment a keyword on Instagram posts, reels, or Facebook posts
Visual flow builder for Instagram and Messenger conversations with branching, delays, and conditional logic
Product recommendation cards inside DMs, pulling live titles, prices, images, and variant availability via the Shopify Admin GraphQL API
Story-reply and keyword triggers that start tailored conversations from specific reactions or phrases
Subscriber growth tools and broadcast campaigns to opted-in audiences, scoped to Meta's messaging policies
Cart and checkout permalinks generated in-thread so a DM can move directly to purchase
Multi-location inventory awareness so flows never recommend an out-of-stock variant
Order attribution via Shopify webhooks (orders/create) linking completed sales back to the DM funnel that drove them
Consent capture and subscriber state stored in Shopify metafields plus a dedicated datastore
Meta OAuth onboarding for Instagram Graph API and Messenger Platform with token refresh handling
24-hour messaging window and message-tag compliance built into every send path
Admin dashboard surfacing flow performance, subscriber counts, and revenue attributed to automations
About this Product
Instagram & Facebook DM Marketing Automation is a build-to-order Shopify app that connects your Meta business accounts to your store and turns social engagement into measurable sales. This is not an instant App Store download — ECOSIRE builds, installs and configures it for your specific store, then supports it.
Why Choose Instagram & Facebook DM Marketing Automation
Comment-to-DM automation: trigger a private message when followers comment a keyword on Instagram posts, reels, or Facebook posts
Visual flow builder for Instagram and Messenger conversations with branching, delays, and conditional logic
Product recommendation cards inside DMs, pulling live titles, prices, images, and variant availability via the Shopify Admin GraphQL API
Story-reply and keyword triggers that start tailored conversations from specific reactions or phrases
Subscriber growth tools and broadcast campaigns to opted-in audiences, scoped to Meta's messaging policies
Cart and checkout permalinks generated in-thread so a DM can move directly to purchase
The app authenticates with the Instagram Graph API and Messenger Platform via Meta OAuth, and with your store through the Shopify Admin GraphQL API. When a follower comments a keyword on a post or reels, replies to a story, or opens a conversation, the app fires an automated DM through a visual flow builder you control. Flows can pull live product data, prices and variant availability straight from your catalog, so recommendations inside DMs reflect real inventory rather than stale copy.
Because it reads your catalog over GraphQL, the app can surface the right product, generate a cart permalink or checkout link, and respect multi-location inventory so it never pushes an out-of-stock variant. We persist subscriber state and consent in Shopify metafields and a dedicated datastore, and we subscribe to webhooks (products/update, orders/create, app/uninstalled) to keep flows in sync and to attribute orders back to the DM that drove them.
Typical builds include comment-to-DM auto-responses, keyword and story-reply triggers, broadcast campaigns to opted-in subscribers, and product-recommendation cards rendered inside Messenger and Instagram threads. Everything is scoped to Meta's 24-hour messaging window and message-tag policies, with consent capture so your sends stay compliant.
You get a working install on your store, a documented flow configuration, and a direct support line to the engineers who built it.
What you get
- A custom Shopify app installed on your store, connected to your Instagram and Facebook business accounts via Meta OAuth
- Configured comment-to-DM, keyword, and story-reply triggers mapped to your campaigns
- A working Instagram and Messenger flow builder pre-loaded with your initial funnels
- Product-recommendation flows wired to your live catalog through the Admin GraphQL API
- Webhook subscriptions (products/update, orders/create, app/uninstalled) registered and verified
- Subscriber and consent storage configured in Shopify metafields and a managed datastore
- Configuration and admin walkthrough documentation for your team
- Post-launch support window with the engineers who built the app
Who this is for
Social-first DTC brand owner
Drives most discovery through Instagram reels and stories and wants every comment or story reply to become a tracked path to checkout instead of a manual reply.
Ecommerce / social media manager
Runs giveaways, drops, and launch campaigns and needs comment-to-DM automation plus broadcasts to opted-in subscribers without copy-pasting links all day.
Performance marketer scaling paid social
Wants conversational funnels that pick up where ads leave off, recommend the right SKU from live inventory, and attribute revenue back to specific DM flows.
Installation overview
Download from ECOSIRE
Buy the license on ecosire.com and download the Instagram & Facebook DM Marketing Automation module ZIP from your account dashboard.
Upload to Odoo
Extract the ZIP into your Odoo custom addons folder on the server (or upload via Apps > Install from file on Odoo.sh / runbot).
Install the module
Activate Developer Mode, open Apps, click Update Apps List, search for Instagram & Facebook DM Marketing Automation, and press Install.
Configure settings
Open the new menu, paste your ECOSIRE license key, connect any external credentials (Shopify, Amazon, Stripe, etc.), and save.
Verify & go live
Run the built-in connection test, sync your first 10 records, and schedule the recurring cron. Contact support if anything fails.
How Instagram & Facebook DM Marketing Automation Compares
| Criterion | ECOSIRE | Custom Build | Competitor | Odoo Native |
|---|---|---|---|---|
| Comment-to-DM and keyword triggers across Instagram and Messenger | ||||
| Product recommendations using live Shopify catalog and inventory via Admin GraphQL API | ||||
| Order-level revenue attribution back to specific DM flows via webhooks | ||||
| Built, installed and configured for your specific store (no DIY setup) | ||||
| Instant self-serve install in minutes | ||||
| One-time price with no per-message or monthly platform fee | ||||
| Direct access to the engineers who built it for changes and fixes | ||||
| Custom flow logic tailored to your campaigns and catalog |
Frequently Asked Questions about Instagram & Facebook DM Marketing Automation
+Is this an instant download from the Shopify App Store?
No. This is a build-to-order app. ECOSIRE custom-builds, installs, and configures it for your store and your Meta business accounts. There is no self-serve App Store listing to click-install — purchase starts a scoped build engagement with us.
+How long does delivery take after I purchase?
A standard build, install, and first-funnel configuration typically takes about 2 to 4 weeks, depending on how many flows you need and how quickly Meta business verification and account access are completed on your side. We confirm a firm timeline during the kickoff call.
+What ongoing support and updates do I get?
Your purchase includes a post-launch support window with the engineers who built the app, covering bug fixes, configuration help, and adjustments to keep flows working as Meta and Shopify APIs evolve. Longer-term maintenance and new-feature work are available as an ongoing arrangement.
+Will DMs recommend products that are actually in stock?
Yes. The app reads your catalog and multi-location inventory through the Shopify Admin GraphQL API and subscribes to products/update webhooks, so recommendation cards reflect live prices and variant availability and avoid pushing sold-out items.
+Does this comply with Meta's messaging rules?
We build to Meta's policies, including the 24-hour standard messaging window, approved message tags, and consent capture before broadcasts. Automated sends are scoped so your accounts stay within Instagram Graph API and Messenger Platform requirements.
+Can it attribute actual Shopify sales to my DM funnels?
Yes. We register the orders/create webhook and link completed orders back to the conversation or flow that drove them, so the admin dashboard shows revenue attributed to each automation rather than just message counts.
Why Customers Trust ECOSIRE
SOC 2 Aligned
GDPR Compliant
Secure Stripe Payment
30-Day Money Back
Lifetime Updates
LGPL-3.0 License
Related Modules
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Instagram & Facebook DM Marketing Automation
A custom-built Shopify app that turns Instagram and Facebook comments, story replies and keywords into automated DM funnels that recommend real products and drive checkout. Built, installed and supported by ECOSIRE.
- Comment-to-DM automation: trigger a private message when followers comment a keyword on Instagram posts, reels, or Facebook posts
- Visual flow builder for Instagram and Messenger conversations with branching, delays, and conditional logic
- Product recommendation cards inside DMs, pulling live titles, prices, images, and variant availability via the Shopify Admin GraphQL API
- Story-reply and keyword triggers that start tailored conversations from specific reactions or phrases