Magento to Shopify Migration Guide — Simplify Without Sacrificing Scale [2026]
Magento (now Adobe Commerce) is a powerful enterprise e-commerce platform, but its infrastructure demands, security patch cadence, and high development costs make it increasingly impractical for mid-market merchants. Shopify and Shopify Plus deliver comparable storefront performance and conversion optimization at a fraction of the operational overhead. Merchants migrating from Magento typically reduce their monthly hosting and maintenance costs by 60-80% while gaining a platform that is easier to manage and faster to iterate on. Shopify Plus also provides enterprise features like Shopify Functions, checkout extensibility, and B2B capabilities that close the feature gap with Magento for all but the most complex use cases.
What Gets Migrated
Full product catalog with variants and configurable options
Product images, descriptions, and SEO metadata
Customer accounts with addresses and group assignments
Historical order data and invoice records
CMS pages and static block content
Discount rules, cart price rules, and coupon codes
Product reviews, ratings, and Q&A content
URL redirects for SEO preservation
Step-by-Step Migration Process
Magento Store Complexity Assessment
Audit your Magento installation — catalog size, product types (simple, configurable, grouped, bundle), custom extensions, third-party integrations, and multi-store configurations. Document Magento custom attributes, category hierarchy, and customer group pricing rules.
Data Export from Magento
Extract product data, customer records, order history, and CMS content using Magento Admin export, REST/GraphQL API, or direct MySQL queries. Export the full URL rewrite table for SEO redirect mapping. For Magento 2, use the data migration tool or API endpoints.
Product Catalog Mapping
Map Magento product types to Shopify equivalents — configurable products become Shopify products with variants, grouped products become product bundles, and custom attributes map to Shopify metafields. Plan how to handle attribute sets that exceed Shopify variant limits.
Shopify Store Build and Theme Development
Set up Shopify or Shopify Plus, configure payment gateways, shipping, and taxes. Build or customize a Shopify theme to match your brand. For Shopify Plus, configure checkout extensibility, B2B features, and Shopify Functions as needed.
Data Migration Execution
Import products with all variants, images, metafields, and SEO data. Import customers with addresses and customer group tags. Import historical orders to preserve customer purchase history. Use a staging Shopify store for testing before touching production.
Extension and Integration Replacement
Replace Magento extensions with Shopify apps — advanced search, product recommendations, loyalty programs, reviews, and ERP integrations. For custom Magento modules, evaluate Shopify custom apps, Shopify Functions, or third-party solutions.
SEO Migration and Redirect Configuration
Import all Magento URL rewrites as Shopify 301 redirects. Match Magento category URLs to Shopify collection URLs. Preserve canonical tags, hreflang tags for multi-language stores, and structured data markup. Update your sitemap in Search Console.
Testing, DNS Cutover, and Launch
Run full regression testing — checkout flow, payment processing, shipping calculations, discount codes, and customer account flows. Point DNS to Shopify, enable the store, and monitor analytics, conversion rates, and search rankings closely for the first 30 days.
Data Categories
Risks & Mitigation
Complex Magento product types that exceed Shopify variant limits
Mitigation: Shopify supports 100 variants per product and 3 option axes. For products that exceed this, use Shopify metafields with a custom variant selector, or restructure as separate products with cross-linking. Plan this mapping before migration.
SEO ranking loss due to URL structure differences between Magento and Shopify
Mitigation: Export every Magento URL rewrite and create corresponding Shopify redirects. Use tools to validate all redirects before DNS cutover. Monitor Search Console for 404 errors daily during the first two weeks.
Custom Magento extension functionality with no Shopify app equivalent
Mitigation: Audit all Magento extensions early in the process. For each, identify a Shopify app replacement, evaluate Shopify Functions for custom logic, or plan custom Shopify app development. Budget for custom development in the project estimate.
Multi-store or multi-language complexity during migration
Mitigation: For Shopify Plus, use Shopify Markets for multi-currency and multi-language. For separate store views, consider Shopify expansion stores. Migrate one store view at a time to reduce complexity and validate each before proceeding.
Frequently Asked Questions
Is Shopify powerful enough to replace Magento for a large catalog?
Yes. Shopify handles stores with hundreds of thousands of SKUs. Shopify Plus adds advanced features like Shopify Functions for custom pricing logic, checkout extensibility, and B2B wholesale capabilities. Most Magento stores can migrate without compromising functionality.
How do I handle Magento configurable products with many options?
Shopify supports 3 options with up to 100 variant combinations per product. For products exceeding this limit, use Shopify metafields with a custom option selector app, or restructure into linked product groups. We map every configurable product during the planning phase.
Will my Magento customer reward points transfer to Shopify?
Reward point balances can be migrated to Shopify loyalty apps like Smile.io, LoyaltyLion, or Yotpo. We export point balances from Magento and import them into the Shopify loyalty app so customers retain their earned rewards without disruption.
What about Magento B2B features like company accounts and requisition lists?
Shopify Plus includes native B2B features — company profiles, custom price lists, net payment terms, and bulk ordering. For advanced B2B requirements, apps like SparkLayer or Shopify Plus native B2B extend the functionality further.
How long should I keep my Magento instance running after migration?
We recommend keeping Magento in read-only mode for 30-60 days after Shopify go-live. This allows you to reference historical data, verify that all redirects are working, and handle any customer service inquiries about past orders that may not have migrated.
Ready to Migrate?
ECOSIRE handles the entire migration — from planning and data mapping to testing and go-live support. Zero data loss guaranteed.