Google Analytics 4 & Server-Side Tracking for WooCommerce

This is a build-to-order plugin, not a marketplace download. After a short scoping call we typically deliver a working, validated build in about 1 to 2 weeks depending on how many platforms you track (GA4, Google Ads, Meta) and the state of your existing tagging. We build and test on a staging copy of your site first, walk you through the validation report, then cut over to production. You'll get a firm date in writing before we start.

Yes. Every build includes a post-launch support window for bug fixes and a compatibility check against your next major WooCommerce and WordPress update. Because we ship a versioned, namespaced plugin (not a per-event SaaS), there's no recurring metering fee. If WooCommerce changes a hook or Google/Meta changes an API, we provide a patched version. Extended support and retainer options are available if you want us on call beyond the included window.

Yes. We build against WooCommerce High-Performance Order Storage (the custom order tables) using the official orders API, so it's forward-compatible rather than relying on legacy post meta. It hooks the standard WooCommerce order lifecycle actions, so it works with block-based and classic checkouts and with most custom themes. We confirm it on your actual environment during the staging build.

No — and we don't pretend otherwise. Server-side tagging improves data accuracy, but it does not exempt you from consent requirements. We integrate Google Consent Mode v2 with your existing cookie banner so analytics and ads tags honor the visitor's ad_storage and analytics_storage choices. You remain the data controller; we wire the technical gating correctly so consented data flows and non-consented data is handled appropriately.

Free plugins and a client-side GTM container still fire from the browser, so ad blockers, Safari ITP and cookie expiry drop a meaningful share of events. This plugin fires the critical purchase and conversion events server-side from WordPress via the GA4 Measurement Protocol and Meta CAPI, with deduplication so you don't double-count. It's also built specifically for your store with documented hooks, rather than a generic container you have to configure and maintain yourself.

Yes. We commonly take over stores that have half-finished GTM containers, duplicate purchase events, or leftover Universal Analytics tags. We audit what's firing, remove the duplicates, and replace it with a single clean GA4 + server-side implementation. We verify the new setup matches your real WooCommerce order count before we consider the project done.