Power BI vs Looker (Google Cloud) — Analytics Platform Comparison [2026]
Em resumo, Power BI is a desktop-and-cloud BI tool with broad data connectivity and Excel-like familiarity. Looker (Google Cloud) is a modern, code-first analytics platform built on LookML, ideal for data teams wanting a single source of truth via a semantic layer. Power BI wins on cost and ease of use; Looker wins on data governance and engineering-first workflows.
Comparação de Recursos
| Recurso | Power BI | Looker |
|---|---|---|
| Pricing Model | $10-20/user/month | Custom pricing (~$5,000+/month platform fee) |
| Semantic Layer | Implicit via data model | LookML (version-controlled, Git-native) |
| Self-Service | Strong — drag-and-drop + Q&A | Explore interface, curated views |
| Data Governance | Row-level security, workspaces | Best-in-class via LookML governance |
| Cloud Platform | Azure-native | Google Cloud-native (BigQuery) |
| Embedded Analytics | Power BI Embedded | Looker Embedded (white-label) |
| Developer Experience | Low-code, Power Query M + DAX | Code-first (LookML + SQL) |
| Real-Time Data | DirectQuery + streaming datasets | Live BigQuery connections |
Comparação de Preços
| Nível | Power BI | Looker |
|---|---|---|
| Small Team (10 users) | $100-200/month | $5,000-8,000/month (platform fee + seats) |
| Medium (50 users) | $500-1,000/month | $8,000-15,000/month |
| Enterprise (200+ users) | $4,000-8,000/month | $15,000-40,000+/month |
Nosso Veredicto
Power BI is the practical choice for most organizations — it delivers strong analytics at a price that cannot be beaten. Looker is the better choice for engineering-driven data teams on Google Cloud who need strict governance and a code-first approach. ECOSIRE implements both platforms with ERP data integration expertise.
Escolha Power BI Quando
- You want affordable BI without platform-level pricing commitments
- Your team prefers visual, drag-and-drop report building over code
- You are invested in the Microsoft/Azure data ecosystem
- You need desktop authoring with offline capabilities
Escolha Looker Quando
- You have a data engineering team that wants version-controlled analytics (LookML)
- Your data warehouse is BigQuery and you want native, zero-copy access
- You need a strong semantic layer to enforce a single source of truth across teams
Frequently Asked Questions
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