Dotdigital-Style Omnichannel Engagementとは？
A native Magento 2 / Adobe Commerce marketing automation suite — email, SMS, and push in one drag-and-drop journey builder with behavioural triggers, segmentation, and revenue attribution. Built to order, installed, and supported by ECOSIRE on your store. Built to order by ECOSIRE for Magento 2 / Adobe Commerce (build-to-order) — indicative price from $499.00 USD; request a quote for a scoped proposal.
商品詳細は英語で表示されます。翻訳は近日公開予定です。
イメージプレビューA native Magento 2 / Adobe Commerce marketing automation suite — email, SMS, and push in one drag-and-drop journey builder with behavioural triggers, segmentation, and revenue attribution. Built to order, installed, and supported by ECOSIRE on your store.
主な機能
Visual drag-and-drop journey builder in the Magento admin for multi-step, branching automation flows with wait/split/condition nodes
Unified email + SMS + web push delivery from a single journey, each channel using your own ESP/gateway credentials (SES, SendGrid, Twilio, etc.)
Behavioural triggers via Magento events and observers (cart-add, order-placed, registration, review, wishlist) — real-time, no nightly export
Live segmentation against customer groups, order history, LTV, product/category affinity, and custom EAV attributes, refreshed by cron
Drag-and-drop responsive email designer with dynamic product, price, and stock-aware content blocks
Revenue attribution dashboards (revenue-per-journey, per-channel) rendered in the admin grid with coupon/UTM last-touch tracking
Abandoned-cart, browse-abandon, post-purchase, and win-back journey templates pre-wired to the relevant Magento events
Service contracts plus GraphQL and REST endpoints so journeys and subscriber state work with headless / PWA Studio storefronts
Granular admin ACL so studio editing, sending, and reporting can be split across marketing and admin roles
Built with di.xml, plugins/interceptors, and observers — zero core-file edits, upgrade-safe across Magento minor versions
Consent and unsubscribe handling aligned to Magento newsletter subscriber state and GDPR/CAN-SPAM footers
Suppression lists, send throttling, and queue-based dispatch via Magento message queue (cron/consumer) for large lists
Works on Adobe Commerce and Magento Open Source 2.4.x; Adobe Commerce-only features (e.g., B2B company segments) wired where licensed
Admin reporting export (CSV) and per-journey conversion funnels for marketing review
受注生産、すべておまかせ
自分での設定は不要 — ECOSIRE が構築・インストール・サポートする実働アプリです。
- 1
ご注文
一回限りの構築料金から始めます。キックオフで一緒に範囲を決めます。
- 2
構築とインストール
ECOSIRE がお客様の Magento 2 上で構築・設定・インストールします。
- 3
本番稼働 + サポート
約2〜4週間で稼働し、リリース後のサポート期間が付きます。
この製品について
Dotdigital-Style Omnichannel Engagement is a build-to-order Magento 2 extension that brings Dotdigital-class marketing automation inside your Adobe Commerce or Magento Open Source admin — no third-party SaaS seat, no per-contact billing, and no customer data leaving your stack. ECOSIRE designs, builds, installs, and supports it directly on your store.
The suite ships as a set of modules under app/code/Ecosire/Engagement*, registered through module.xml and wired with dependency injection (di.xml). A visual automation studio in the admin lets your team drag-and-drop multi-step journeys that combine email, SMS, and web push in a single flow. Behavioural entry points are captured through Magento events and observers — checkout_cart_product_add_after, sales_order_place_after, customer_register_success, catalog_product_review_save and more — so abandoned-cart, post-purchase, win-back, and browse-abandon journeys fire on real store activity, not a nightly export.
Segmentation runs against live Magento data: customer groups, order history, lifetime value, product/category affinity, and custom EAV attributes, resolved server-side and refreshed by cron. A drag-and-drop email designer outputs responsive, Magento-aware templates with dynamic product blocks and price/stock-aware content. Revenue attribution dashboards tie sends back to orders via a coupon/UTM and last-touch model, surfacing revenue-per-journey in the admin grid.
Everything respects Magento conventions: service contracts for the engagement API, admin ACL for studio/report access, plugins/interceptors rather than core edits, and GraphQL + REST endpoints for headless and PWA storefronts. Because it is custom-built per engagement, scope, ESP/SMS-gateway choice (e.g., your own SendGrid, Amazon SES, or Twilio account), and theme fit are tailored to your install — then handed over with documentation and a support window.
得られるもの
- Custom-built Ecosire/Engagement module set installed under app/code on your Magento 2 / Adobe Commerce instance
- Configured email, SMS, and push channels wired to your own ESP and SMS gateway accounts
- Visual journey studio plus a starter set of journeys (abandoned cart, post-purchase, win-back) built to your requirements
- Segmentation rules and revenue-attribution dashboards configured against your catalog and customer data
- Database schema (db_schema.xml) and data migration scripts applied, with subscriber/consent state preserved
- Admin ACL roles, cron jobs, and message-queue consumers configured and verified on staging then production
- Handover documentation, admin walkthrough session, and a defined post-launch support window
これは誰のためのものですか
Enterprise Adobe Commerce Marketing Lead
Wants Dotdigital-class journeys, segmentation, and attribution without paying per-contact SaaS fees or exporting customer data to a third party — all driven from inside the Magento admin their team already uses.
Ecommerce / Magento Solution Architect
Needs marketing automation that respects Magento conventions — di.xml, observers, service contracts, ACL, GraphQL — so it stays upgrade-safe across 2.4.x and integrates cleanly with a headless or PWA storefront.
Direct-to-Consumer Brand Owner
Runs a high-volume store and wants email + SMS + push from one flow, billed against their own SES/Twilio accounts, with clear revenue-per-journey reporting to justify spend.
Dotdigital-Style Omnichannel Engagement の比較方法
| 基準 | エコシエール | カスタムビルド | 競合他社 | Magento 2 標準機能 |
|---|---|---|---|---|
| Native email + SMS + push from one journey | 付属 | 部分的なサポート | 部分的なサポート | 含まれていない |
| Visual drag-and-drop automation studio in admin | 付属 | 部分的なサポート | 付属 | 含まれていない |
| Customer data stays inside Magento (no SaaS seat) | 付属 | 付属 | 含まれていない | 付属 |
| Revenue attribution dashboards per journey | 付属 | 部分的なサポート | 付属 | 含まれていない |
| Built upgrade-safe (di.xml, plugins, no core edits) | 付属 | 部分的なサポート | 部分的なサポート | 付属 |
| Tailored to your theme, ESP/gateway, and scope | 付属 | 付属 | 含まれていない | 含まれていない |
| No recurring per-contact licensing fees | 付属 | 付属 | 含まれていない | 付属 |
| Instant self-service install | 含まれていない | 含まれていない | 付属 | 付属 |
Dotdigital-Style Omnichannel Engagement に関するよくある質問
Is this an instant download from the Adobe Commerce Marketplace?
No. This is a build-to-order extension. ECOSIRE designs, builds, installs, and configures it directly on your Magento 2 / Adobe Commerce instance for your scope, theme, and chosen ESP/SMS gateway. There is no instant Marketplace download — you receive a tailored, installed, and supported solution.
What is the typical delivery lead time?
After a short scoping call, a standard build of the core suite (journey studio, email + SMS channels, segmentation, attribution dashboard) is typically delivered in roughly 3–5 weeks. We build and validate on a staging copy first, then deploy to production during an agreed window. Larger custom scopes (extra channels, complex B2B segments, headless integration) extend the timeline, which we confirm in writing before starting.
What ongoing support and updates are included?
Each build includes a post-launch support window for bug fixes, configuration help, and compatibility checks. Because the code lives in your app/code, you own it outright. We offer optional ongoing maintenance to keep it compatible with new Magento 2.4.x patch releases and to extend journeys, channels, or reporting as your program grows.
Does my customer data leave Magento?
No. Unlike a SaaS engagement platform, subscriber, order, and behavioural data stay in your Magento database. Sends go out through ESP/SMS gateway accounts you own and control (e.g., Amazon SES, SendGrid, Twilio), so there is no per-contact SaaS billing and no third-party data residency to manage beyond your chosen delivery provider.
Will it survive Magento upgrades?
Yes — it is built the Magento-correct way. We use di.xml, plugins/interceptors, observers, db_schema.xml, and service contracts instead of editing core files, so it is upgrade-safe across 2.4.x minor and patch releases. Where Adobe Commerce-only features are used, they are gated to your license. We can include upgrade verification in an optional maintenance plan.
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Dotdigital-Style Omnichannel Engagement
A native Magento 2 / Adobe Commerce marketing automation suite — email, SMS, and push in one drag-and-drop journey builder with behavioural triggers, segmentation, and revenue attribution. Built to order, installed, and supported by ECOSIRE on your store.
- Visual drag-and-drop journey builder in the Magento admin for multi-step, branching automation flows with wait/split/condition nodes
- Unified email + SMS + web push delivery from a single journey, each channel using your own ESP/gateway credentials (SES, SendGrid, Twilio, etc.)
- Behavioural triggers via Magento events and observers (cart-add, order-placed, registration, review, wishlist) — real-time, no nightly export
- Live segmentation against customer groups, order history, LTV, product/category affinity, and custom EAV attributes, refreshed by cron