Instagram & Facebook DM Marketing Automation

Hauptfunktionen

Comment-to-DM automation: trigger a private message when followers comment a keyword on Instagram posts, reels, or Facebook posts

Visual flow builder for Instagram and Messenger conversations with branching, delays, and conditional logic

Product recommendation cards inside DMs, pulling live titles, prices, images, and variant availability via the Shopify Admin GraphQL API

Story-reply and keyword triggers that start tailored conversations from specific reactions or phrases

Subscriber growth tools and broadcast campaigns to opted-in audiences, scoped to Meta's messaging policies

Cart and checkout permalinks generated in-thread so a DM can move directly to purchase

Multi-location inventory awareness so flows never recommend an out-of-stock variant

Order attribution via Shopify webhooks (orders/create) linking completed sales back to the DM funnel that drove them

Consent capture and subscriber state stored in Shopify metafields plus a dedicated datastore

Meta OAuth onboarding for Instagram Graph API and Messenger Platform with token refresh handling

24-hour messaging window and message-tag compliance built into every send path

Admin dashboard surfacing flow performance, subscriber counts, and revenue attributed to automations

Auf Bestellung gebaut, komplett für Sie erledigt

Keine Selbsteinrichtung — eine funktionierende App, die von ECOSIRE erstellt, installiert und betreut wird.

Sie bestellen

Starten Sie mit einem einmaligen Entwicklungspreis. Den Umfang legen wir beim Kickoff gemeinsam fest.

Wir bauen & installieren

ECOSIRE erstellt, konfiguriert und installiert sie auf Ihrem Shopify.

Go-live + Support

Sie gehen in etwa 2–4 Wochen live, mit einem Support-Zeitraum nach dem Launch.

Über dieses Produkt

Instagram & Facebook DM Marketing Automation is a build-to-order Shopify app that connects your Meta business accounts to your store and turns social engagement into measurable sales. This is not an instant App Store download — ECOSIRE builds, installs and configures it for your specific store, then supports it.

The app authenticates with the Instagram Graph API and Messenger Platform via Meta OAuth, and with your store through the Shopify Admin GraphQL API. When a follower comments a keyword on a post or reels, replies to a story, or opens a conversation, the app fires an automated DM through a visual flow builder you control. Flows can pull live product data, prices and variant availability straight from your catalog, so recommendations inside DMs reflect real inventory rather than stale copy.

Because it reads your catalog over GraphQL, the app can surface the right product, generate a cart permalink or checkout link, and respect multi-location inventory so it never pushes an out-of-stock variant. We persist subscriber state and consent in Shopify metafields and a dedicated datastore, and we subscribe to webhooks (products/update, orders/create, app/uninstalled) to keep flows in sync and to attribute orders back to the DM that drove them.

Typical builds include comment-to-DM auto-responses, keyword and story-reply triggers, broadcast campaigns to opted-in subscribers, and product-recommendation cards rendered inside Messenger and Instagram threads. Everything is scoped to Meta's 24-hour messaging window and message-tag policies, with consent capture so your sends stay compliant.

You get a working install on your store, a documented flow configuration, and a direct support line to the engineers who built it.

Was Sie bekommen

A custom Shopify app installed on your store, connected to your Instagram and Facebook business accounts via Meta OAuth

Configured comment-to-DM, keyword, and story-reply triggers mapped to your campaigns

A working Instagram and Messenger flow builder pre-loaded with your initial funnels

Product-recommendation flows wired to your live catalog through the Admin GraphQL API

Webhook subscriptions (products/update, orders/create, app/uninstalled) registered and verified

Subscriber and consent storage configured in Shopify metafields and a managed datastore

Configuration and admin walkthrough documentation for your team

Post-launch support window with the engineers who built the app

Für wen das ist

Social-first DTC brand owner

Drives most discovery through Instagram reels and stories and wants every comment or story reply to become a tracked path to checkout instead of a manual reply.

Ecommerce / social media manager

Runs giveaways, drops, and launch campaigns and needs comment-to-DM automation plus broadcasts to opted-in subscribers without copy-pasting links all day.

Performance marketer scaling paid social

Wants conversational funnels that pick up where ads leave off, recommend the right SKU from live inventory, and attribute revenue back to specific DM flows.

Wie Instagram & Facebook DM Marketing Automation im Vergleich abschneidet

Kriterium	ECOSIRE	Benutzerdefinierter Build	Konkurrent	Shopify nativ
Comment-to-DM and keyword triggers across Instagram and Messenger	Im Lieferumfang enthalten	Im Lieferumfang enthalten	Im Lieferumfang enthalten	Nicht im Lieferumfang enthalten
Product recommendations using live Shopify catalog and inventory via Admin GraphQL API	Im Lieferumfang enthalten	Teilweise Unterstützung	Teilweise Unterstützung	Nicht im Lieferumfang enthalten
Order-level revenue attribution back to specific DM flows via webhooks	Im Lieferumfang enthalten	Teilweise Unterstützung	Teilweise Unterstützung	Nicht im Lieferumfang enthalten
Built, installed and configured for your specific store (no DIY setup)	Im Lieferumfang enthalten	Teilweise Unterstützung	Nicht im Lieferumfang enthalten	Nicht im Lieferumfang enthalten
Instant self-serve install in minutes	Nicht im Lieferumfang enthalten	Nicht im Lieferumfang enthalten	Im Lieferumfang enthalten	Im Lieferumfang enthalten
One-time price with no per-message or monthly platform fee	Im Lieferumfang enthalten	Teilweise Unterstützung	Nicht im Lieferumfang enthalten	Teilweise Unterstützung
Direct access to the engineers who built it for changes and fixes	Im Lieferumfang enthalten	Teilweise Unterstützung	Nicht im Lieferumfang enthalten	Nicht im Lieferumfang enthalten
Custom flow logic tailored to your campaigns and catalog	Im Lieferumfang enthalten	Im Lieferumfang enthalten	Teilweise Unterstützung	Nicht im Lieferumfang enthalten

Häufig gestellte Fragen zu Instagram & Facebook DM Marketing Automation

Is this an instant download from the Shopify App Store?

No. This is a build-to-order app. ECOSIRE custom-builds, installs, and configures it for your store and your Meta business accounts. There is no self-serve App Store listing to click-install — purchase starts a scoped build engagement with us.

How long does delivery take after I purchase?

A standard build, install, and first-funnel configuration typically takes about 2 to 4 weeks, depending on how many flows you need and how quickly Meta business verification and account access are completed on your side. We confirm a firm timeline during the kickoff call.

What ongoing support and updates do I get?

Your purchase includes a post-launch support window with the engineers who built the app, covering bug fixes, configuration help, and adjustments to keep flows working as Meta and Shopify APIs evolve. Longer-term maintenance and new-feature work are available as an ongoing arrangement.

Will DMs recommend products that are actually in stock?

Yes. The app reads your catalog and multi-location inventory through the Shopify Admin GraphQL API and subscribes to products/update webhooks, so recommendation cards reflect live prices and variant availability and avoid pushing sold-out items.

Does this comply with Meta's messaging rules?

We build to Meta's policies, including the 24-hour standard messaging window, approved message tags, and consent capture before broadcasts. Automated sends are scoped so your accounts stay within Instagram Graph API and Messenger Platform requirements.

Can it attribute actual Shopify sales to my DM funnels?

Yes. We register the orders/create webhook and link completed orders back to the conversation or flow that drove them, so the admin dashboard shows revenue attributed to each automation rather than just message counts.